Author: Ku Swee Yong
Page count: 178 pages
Publisher: Marshall Cavendish Business (5 Nov 2012)
Product Format: Free Kindle eBook / Other titles
100 Word Summary
Authored by Mr Ku the property expert, this book presents an essential guide for readers to amplify their investment gains. In a textbook style justified by facts and data, Mr Ku shares concise insights and practical perspectives for readers to navigate through the market. Differences in residential, commercial and industrial property, it outlines the pros and cons of each sector. Through the collection of articles published in major newspapers, this book addresses the current issues faced by investors. While the presented paradigms are in 2010s, these are timeless examples which are still applicable in the current and future contexts.
Who Should Read
From neophytes to professionals, this is a book suitable for anyone interested in the property market. Regardless of the reader’s knowledge, it is easy to read and to understand different models and market trend. With a better understanding of the property market in those thrilling days of yesteryear, it gives readers certain sense of direction and trend in the years to come.
Who Should Not Read
For readers who are totally not interested in property market, this book will be just a stack of foxed endpapers with printed English words. It requires tremendous effort to finish this book without any interest or curiosity in the property market.
Property market works on a willing buyer willing seller basis, pretty much similar to any other transacting markets. However, there are government and authoritarian regulations that makes it complicated, masking certain pitfalls or to demotivate certain trends. To deal better or to amplify gains, it is best to arm oneself with a certain degree of property market knowledge.
I am happy to have met the author himself and received a signed copy of this book. Honored and humbled by Mr Ku’s presence to have had a beer session with him at a German bistro that cool evening.
About the Author
With a background in banking and real estate, working for companies such as Société Générale, Savills Singapore and Far East Organization, Ku Swee Yong established boutique property brokerage and consultancy International Property Advisor Pte Ltd in 2010, servicing high net worth individuals. IPA aims to bridge the knowledge gap between the banking and real estate industries. In addition to his agency, he is co-founder of HugProperty.com and has published 4 books on the property market and is a regular market commentator on news outlets in Singapore. He is also an adjunct lecturer in the National University of Singapore’s Department of Real Estate.